Articles

Social Media

heart drawn in the sand

08.05.25 Marketing, Social Media

Why Love Island Might Be the Best Marketing Case Study on TV

Charlotte Forth

Marketing Specialist

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The Questions That Stick With You

July 9, 2025 Brand, Social Media

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When Social Media Fails: What to Expect in an Era of the Unexpected

February 11, 2025 Marketing, Social Media

Social Media Marketing vs Content Marketing: What's the Difference?

Social Media Marketing vs Content Marketing: What’s the Difference?

November 20, 2024 Marketing, Social Media

The Essentials of Social Media Marketing 3

The Essentials of Social Media Marketing

July 23, 2024 Marketing, Social Media

Fine-Tuning Your Social Media Strategy

Social Media on a Shoestring

May 8, 2023 Marketing, Social Media

Pause written on yellow post-it, in front of an open laptop

When to Pause Your Social Media Content

July 18, 2022 Social Media

Woman holding a phone with a locked screen

Protecting Your Digital Privacy, Preparing for a Supreme Court Decision on Roe

June 13, 2022 Community, Social Media

Social Media Lessons from Lil Nas X

Social Media Lessons from Lil Nas X

April 6, 2022 Content Strategy, Social Media

Marquee sign that reads the world is temporarily closed

Facebook Doesn’t Belong to You

October 14, 2021 Marketing, Social Media

Facebook blacked out on mobile phone screen.

Fatal Errors and Fire Drills: Lessons from #FacebookDown 2021

October 14, 2021 Social Media

Barred jail cell window.

Our Agency Got Put in Facebook Jail: The Case for Integrated Marketing

April 27, 2021 Social Media, Strategy

5 Benefits of Social Media Marketing for Business

January 20, 2021 Marketing, Social Media

Neon sign with a heart and a zero in a speech bubble.

SiteCrafting’s Hot Take: The Social Dilemma

October 27, 2020 Marketing, Social Media

A storm trooper figurine looking up under a lit edison bulb.

5 Types of Content You Can Share on Social Media Right Now

October 1, 2020 Content Strategy, Social Media

Neon sign with a heart and a zero in a speech bubble.

What to Post on Social Media During the COVID-19 Crisis

April 8, 2020 Marketing, Social Media

Person sitting at a desk typing on a laptop.

MailChimp Expands to a Full-Service Marketing Platform

May 21, 2019 Marketing, Social Media

Angie Carson working on a laptop while holding cellphone.

Tracking Marketing Campaigns Using Campaign URLs

June 26, 2018 Marketing, Social Media

Smart phone with a picture of the SiteCrafting office building on it.

Instagram Tips & Tricks: How to Boost Engagement & Create Better Stories

June 21, 2018 Marketing, Social Media