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04.21.26 Brand

The “Fine” vs. The Feeling: Why Your Brand Needs a Soul (and a Human)

Jen Rittenhouse

Jen Rittenhouse

Director, Brand and Marketing

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Community is What You Make It

April 15, 2026 Community

View of the baseball diamond at T-Mobile park

Mariners and Marketing: A Case Study in Sustainable Strategy

March 23, 2026 Marketing, Strategy

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Too Good to Be True: Portable Documents

March 11, 2026 Accessibility

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What Does Branding Have To Do with Internal Communications?

February 18, 2026 Brand, Marketing

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Community 101: A Case Study in Financial Institutions

February 10, 2026 Strategy

Laptop displaying the Puyallup Tribal Health Authority website's home page, which features a snowy mountain landscape and the Lushootseed phrase for

Puyallup Tribal Health Authority’s Website Redesign

February 3, 2026 Strategy

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Optimizing for AI: A Marketer’s Strategy for AEO and GEO

January 20, 2026 Brand, SEO

It’s Always More Than a Website

January 12, 2026 Strategy

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Three Things We’re Thinking About in 2026

January 6, 2026 Community, Strategy

Large decorated Christmas tree outside of Tacoma's historic Pantages Theater.

Tacoma’s Most Magical Holiday Events

December 4, 2025 Community

Photo of Kitsap Banks Tacoma Branch

Kitsap Bank and SiteCrafting: A Longstanding Partnership Supporting Community and Digital Growth

November 25, 2025 Community, Culture

Creating a Connected Government Experience

November 19, 2025 UX

SiteCrafting employee Jen Rittenhouse holding a phone to her ear with her feet propped up on desk.

Your Website is Not a Utility

November 19, 2025 Strategy

Two SiteCrafting employees reviewing a user experience goal setting workshop presentation

Keeping AI Human-Centered

November 12, 2025 UX

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Why Website Accessibility Is an Extension of Your Brand

October 21, 2025 Accessibility, Brand

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DOJ Issues Final ADA Title II Rule: What Local and State Government Agencies Need to Know

October 15, 2025 Accessibility, UX

SiteCrafting employee and her family smiling at the ballpark during a Savannah Bananas baseball game

A Masterclass in Branding, Marketing and Engagement from the Savannah Bananas

October 8, 2025 Brand, Marketing

SiteCrafting employees writing in notebook and coding on laptop

Why We Built Our Own Development Team (and Why It Matters to You)

September 18, 2025 Development