From the Book of Lists to SEO

About the webinar

Do you remember the Book of Lists? It was the place to be if you wanted to rank as a business in the South Puget Sound. It was the search of its era — in print form. Every year SiteCrafting would submit information about our agency size, expertise, revenue and location and wait for its arrival to see how we ranked.

Much has changed over the past 25 years. We recently recycled the Book of Lists along with boxes (and boxes) of print public relations materials we found in our storage unit. What can we learn from looking back at these archives as we look ahead to an ever-changing landscape? 

In this webinar, our marketing team will discuss:

• How social became the new search
• How you can boost your PR efforts with SEO 
• What the future of search holds