Someone recently asked me what I like most about working at SiteCrafting. I told them it was trust. There is a lot of trust around here. It is something that is freely given from day one by team members, leadership, and one of our two office dogs (Fact: Daisy is slower to give trust than Frankie).
Trust is the foundation of everything we do at SiteCrafting so it may not surprise you that it is also one of our values. Our value Earn Trust, means we believe that honesty and transparency help build trust, which creates strong relationships. We also believe trust allows us to do our best work as a team and with our clients.
We arrived at our value, Earn Trust, and its definition after two decades of working on thousands of web projects for hundreds of clients. Trust has proven time and time again to be an essential part of a successful project.
From internal teams to external partnerships, here is what we know to be true about trust:
- When there is trust, you can navigate through any situation. From the beginning of every project, our teams work in alignment with our client’s goals. We make every decision with the best interest of the client and the project in mind. We work hard to customize solutions and make recommendations to achieve the best possible outcome. We invest in every detail from kickoff to research and development to post-launch support and ongoing improvements.
- Trust makes the work better and sets the trajectory for the success of every project. No matter how smart our work is, if trust isn’t established at the beginning, everything will start to erode.
- Trust means we can problem solve quickly and efficiently. It also means that we can communicate clearly and contribute to a workplace where we feel valued and supported. It keeps us anchored to the same goals: the success of our clients, company and each other.
- Trust eliminates barriers that can create blocks as projects move along. This is especially important in client relationships because it means we are able to navigate through challenges and hard conversations together.
- Trust makes the abstract or unknown tangible. In many cases we are asking people to think about things they may not often think about or examine solutions in ways that are unfamiliar. Trust helps bridge that gap so we can move forward and bring the work to life in a way that matches goals and vision.
We live in a world and work in an industry that is ever-changing. Holding tightly to trust allows us to move at the pace of change and develop solutions that stay relevant with stakeholders and goals. Trust is a practice. Through intentional acts of honesty and transparency we can continue to grow great relationships that translate to great digital experiences together.
